Did you know that a large number of companies lose their CMOs because of misaligned job descriptions?
It’s true—hiring the right Chief Marketing Officer (CMO) is an art! ✅✅
One wrong step and it can all come tumbling down...
But here’s the truth: using a generic template (And approach) may have worked in the past, it won’t anymore. .
If hiring a CMO is on your agenda for 2019, you’ve got to remember that a CMO’s profile cannot be generic anymore; it needs to match your company’s growth stage and your business offering.
Check out our latest post where we share 4 carefully planned and researched job description templates for Chief Marketing Officer.