“Artificial intelligence does a job we weren't necessarily crazy about doing anyway, it does it quietly, and well, and then we take it for granted.” - Seth Godin
The most powerful application of AI for converting users to customers has to be the chatbot. As chatbot delivers prompt responses to user queries, it can be the prime connecting rod between e-commerce shoppers & customer support team.
If you are looking for the human touch in addition to getting real-time answers, then live chat software 💬 is here for you!
2. Recommendation Engine
The recommendation engine is the driving force behind e-commerce upsell & cross-sell.
It can work in 2 ways
- matching products with user past purchase & navigational data
-matching products with similar user behaviour data
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