"Prospecting – find the man with the problem." — Ben Friedman
This laconic quote hits the nail on the head and distills the essence of prospecting.
But, what if you, a sales rep, are that person with the problem? Ironically, 42% of salespeople singled out prospecting as is their biggest challenge in the sales process. It comes before closing (36%) and qualifying (22%). The list goes on as there’s a number of other issues and hurdles to overcome if you want to hit that monthly quota and bring in revenue.
The outcome? An average salesperson spends more than two-thirds of their time dealing with non-revenue generating activities, which means that they can dedicate only 36% of their weekly schedule to their prospects and selling.
Being in this business for more than 15 years, we at Autoklose have had our fair share of these challenges, which actually prompted us to create our automation platform and help all of you out there do your job.
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