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Increasing revenue and winning new customers are both exciting goals. But to achieve these benefits, companies must create frictionless onboarding experiences that get users to their aha moments fast! See how companies like Canva, Grubhub, Headspace, and Sprout Social all remove friction in their user onboarding.

  • AF

    Andrew Fraine

    about 1 month ago #

    Canva is a fantastic example. I couldn't believe how simple it was to get started there. They nailed the balance between enough functionality and not too much to get started. However, the more I use it, the more I found myself wanting extra features that I may have seen in other, more complex products.

    Wondering if there is sometimes a tradeoff between "simplicity" and ease of on-boarding and long-tail features that the users will eventually need, but will just distract at first.

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