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Are you one of the many, hard-working, lead generating marketers who would rather have 50 phone leads than 100 form leads? If so, it’s probably because it’s easier for you to seal the deal over phone than it is over email. Preaching to the choir right? The good thing is that it’s been scientifically proven that phone leads close at higher rates compared to any other type of lead.

Just one of the many ideas in this article (click title for details)

  • CZ

    Corey Zeimen

    almost 4 years ago #

    That remarketing ad with the number on it would likely work even better with a really good urgency reason tied to it. I am going to try it.

  • JC

    Janet Choi

    almost 4 years ago #

    Interesting post! @jonathandane - Do you think the efficacy of phone calls connecting ppc to sales works as powerfully for saas products?

    • JD

      Johnathan Dane

      almost 4 years ago #

      Definitely don't think it has the same efficacy for self-onboarding SaaS products compared to traditional B2B/B2C sales being closed over phone :)

  • WH

    William Harris

    almost 4 years ago #

    This came at the perfect time.

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