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An engaging, result-driven blog has the power to surge your sales and customer loyalty.

Are you unlocking its potential?

Don’t answer until you read this.

Here are 3 cool blogging hacks that will not only excite you, but continuously squeeze the most out of your content efforts, while ensuring readers are 100% satisfied, enthused and always hungry for more.

  • LR

    Lorraine Reguly

    4 months ago #

    I loved this post and agree that people/companies/brands SHOULD respond to the comments others leave for them. This demonstrates that YOU ACTUALLY CARE about them. I know I always respond to people on both my blogs and on social media. Taking the time to acknowledge comments is crucial in building relationships, IMHO!

    Of course, rewarding those people in others ways is a great idea, too. :)

    • EE

      Erik Emanuelli

      4 months ago #

      Absolutely agree with you, Lorraine.
      Answering to blog comments is a must. If the readers take the time to post a feedback, the least thing you can do is read their comment and leave a reply, showing your appreciation.

      • SH

        Sam Hurley

        4 months ago #

        I bang my head on the wall each time I see empty space where a thoughtful reply should be!!! πŸ˜‘

    • SH

      Sam Hurley

      4 months ago #

      Lorraine, absolutely LOVING your comments here. Nodding my head vigorously reading them!!! 😊

      I see some extremely thoughtful replies that go unanswered ... And I am left bewildered.

      [I for one, would definitely feel different about a brand if that was me.]

      Relationships count for so damn much. Say that to all businesses, and I believe much less than half would truly understand!

  • DG

    Dana Gore

    4 months ago #

    Loved this!
    I always respond to comments. I've had several thought-provoking conversations about my posts (and others) in the comment's section. I've gotten to know great people and have built relationships (and wonderful friendships) - all through commenting.
    It's even led to writing guest posts.

    Two of my most cherished online friendships grew because of blogging. So yeah, I agree. Great post :)

    • EE

      Erik Emanuelli

      4 months ago #

      I'm with you on this, Dana.

      Years ago, I met a wonderful person online via blogging, and built an awesome relationship within just months. Then, he decided to start working for a new company, so he took a different career offline, which created conflict with his online work.

      And at this time, something I never thought it would be possible happened.
      He donated me his blog!

      I can't mention which website he gave me, but this was indeed such a blissful moment, of my online venture. :)

      • SH

        Sam Hurley

        4 months ago #

        Erik, that is one truly impressive story to show the power of relationships via blogging!!! Wow! :-O Thanks for sharing. βœ”

    • SH

      Sam Hurley

      4 months ago #

      Wow, Dana! That's awesome!! Thanks for sharing this here ... It just proves the power of caring enough about your visitors!! πŸ’—

      There really are *endless* possibilities when it comes to this stuff, as you've described. (And it's SO easy.)

      I'm exactly the same; I built my entire business on relationships!!! So thank you for engaging and always offering your input...

      #YouRockDana

  • PV

    Philip Verghese

    4 months ago #

    Hi Sam,
    Thanks for sharing yet another wonderful post for your readers.
    The 3 hacks you well explained in this post is really worth following.
    The #1 is really the number one. yes, rewarding our visitors is an important factor to look into.
    I give much attention to my readers especially the one who respond to the post via comments will be rewarded them by publishing a post on my page pvariel.com every month by mentioning their name the total number of comments along with their profile image and the website URL. This I post make every first of the month and inform via email to them. for this i use a wonderful plugin developed by one of my online friends Enstine Muki. This type of engagement is really worth doing and my comment authors always appreciate and they come back again to my page to express their view about the posts we publish on our pages.
    Of course our comments can do wonders in relation to our web, blog pages.
    The next in the list is the roundup posts, this is yet another amazing thing i often do. and my next roundup post is on the anvil and will be published shortly, it is no doubt a great engagement strategy we can make with lot of traffic and further relationships in business.
    Thanks Sam for sharing these important points with a good number of connected link.
    Keep sharing.
    Keep sharing
    Best Regards
    ~ Philip
    @pvariel

    • EE

      Erik Emanuelli

      4 months ago #

      Hey Phil,
      thanks for your feedback.
      You're doing very well with commenting, that's a great hack for blog traffic.

    • SH

      Sam Hurley

      4 months ago #

      WOW, Philip! Thanks for an amazing, thoughtful response! 😎

      100% agree on all points. I can tell you are completely dedicated to your audience β€” I've rarely seen a comment go unanswered by you. Another guy who comes to mind is @ryanbiddulph β€” There aren't many who KNOW what it takes to earn the deep respect of readers. (Who then have much greater probability of becoming customers, as a result.)

      Thanks for understanding how this stuff works! I praise you both. Massively.

      I'm so glad you approve of the strategies within...

      Keep doing what you do!
      Sam πŸ’ž
      --

  • JH

    Joy Healey

    4 months ago #

    Love those blogging tips to boost ROI Sam.

    My favourite quote was "Friction is the enemy of convenience, and convenience matters." because that most certainly is exactly why I use online shopping.

    One quick question, if I may, please? It's about replying to comments on blogs. I always used to reply, and will reply to comments where there's a question or discussion to be had.But I stopped replying to "Great content" type comments, and sometimes didn't even approve them, because often I felt some people were just getting their link out there. I guess my business opportunity niche is different from a regular product based selling site.

    Anyway - great article as usual, and thanks for sharing, Erik.

    • EE

      Erik Emanuelli

      4 months ago #

      I completely agree with you, Joy.
      I use to reply to every comment time ago, now I just leave an answer to meaningful ones.
      I guess it's just a matter of time management, or simply because I feel I can dedicate my energy to those who are doing the same, leaving a great comment.

      • SH

        Sam Hurley

        4 months ago #

        Spot on, Erik. My line from the piece:

        "...and always match their time and thought with yours..."

    • SH

      Sam Hurley

      4 months ago #

      That's so strange, Joy! πŸ’₯ I read the blog again today, and that's the sentence that really stood out to me! 😊 I was quite proud of it, hehehe.

      With regards to your Q:

      Yes. Depends entirely on your blog comments structure, and time / energy investment.

      For example, Disqus comments are nofollow links β€” so spammers are *less* likely to target you.

      Weigh that up with how much effort they've invested in commenting. 'Great' hardly requires a response ... But I would upvote it. In contrast, a 100-word reply would definitely earn my attention β€” and also a substantial reply.

      Glad you loved the piece, Joy! πŸš€

  • LS

    Lisa Sicard

    4 months ago #

    Hi Sam, I loved this one! Not responding to comments is like not answering your phone! Really? I'd rather see the comments closed if they cannot respond though I think that takes away the communication completely.
    I think being able to comment and receive them gives insight to your readers :)
    I loved the tools you share too in this one especially Queue. Thanks for the tips and thoughts on this one Sam. Articles like this makes me strive to make better blog posts!

    • EE

      Erik Emanuelli

      4 months ago #

      I love the concept of Queue and the tips given by Sam.
      Gamification works in many different cases and industries, this includes blogging too.

      As Sam suggested:
      "Encourage readers to share on social, comment on your content, subscribe, or refer their friends using CTAs throughout your material".

      Excellent advice!

    • SH

      Sam Hurley

      4 months ago #

      Ahhh, thanks Lisa! This feedback is really cool to see! :)))

      Loved how you said about simply closing comments ... Absolutely. If you can't be bothered to respond, why give the option?! I actually feel bad each time I witness an unanswered (thoughtful) comment on somebody else's blog. And I see so many...

      I'm so glad this piece has ignited your blogging spark!!! ⚑⚑⚑⚑

  • RC

    Ravi Chahar

    4 months ago #

    Hey Erik,

    Building a strong bond with your readers is one of the vital factors people should consider. Replying to comments builds trust, it shows you care about your readers and want to engage more with them.
    Glad to see some useful tools on the list.
    Thanks for sharing with us.
    ~Ravi

    • EE

      Erik Emanuelli

      4 months ago #

      I loved the tools mentioned in the post too, Ravi.
      Queue particularly catched my attention. I need to test it.

      • SH

        Sam Hurley

        4 months ago #

        YES! Ask them for a demo β€” But do be prepared for relatively high costs. :)))

    • SH

      Sam Hurley

      4 months ago #

      Happy you enjoyed it, Ravi! 😊

      Have fun testing the tools mentioned β€” They're pretty damn cool. βœ”
      Sam
      --

  • SH

    Sam Hurley

    4 months ago #

    Thanks so much for sharing this with the GH community, @erikemanuelli! πŸš€

    Blogging is so easy to 'do', yet so difficult to conquer.

    Too many marketers seem to continue in the same fashion, without truly acknowledging results (or lack of results).

    Which hack is your next 'to-do'? 😊
    Sam
    --

    • EE

      Erik Emanuelli

      4 months ago #

      Thanks for sharing these insights, @sam___hurley !
      Loved the post.

      The point #2 reminds me that I need to invest some of my time and energies in 2019 into email marketing. I use to have a blog newsletter, at the beginning of my online career, but I made quite a few mistakes back then, and stopped working on it. I guess we can always learn from experience and try to do better in future, based on the knowledge acquired.

      • SH

        Sam Hurley

        4 months ago #

        Thanks Erik! 😊 I'm exactly the same β€” It's very tough to get right unless you truly invest a lot of time (and often money) into blog posts + perfecting your funnel. I oftern find that other 'more important' things take over β€” but really, email marketing is one of THE most important factors of success in blogging.

        Here's to next year! πŸ’ŒπŸ’ŒπŸ’ŒπŸ’Œ

  • TC

    Tad Chef

    3 months ago #

    Yeah, you need to respond to user interaction! The comments you show as examples though are spammy - probably even bot comments.

    Responding to those does not really help IMHO.

    When there is no context, just "thank you for the information" you can rest assured that it's automated and delete it.

    • SH

      Sam Hurley

      3 months ago #

      Cheers Tad! πŸ˜ŽπŸ‘ŒπŸ˜Ž

      I always research the commenters ... In this instance, going to their Disqus page can unveil a lot! :)))

      Then, it's possible to dig deeper by visiting social profiles etc.

      It's also REALLY important to remember what you portray to other visitors ... For example, if genuine visitors see other comments that haven't been replied to, or even upvoted, this may put them off even bothering to add their 2 cents.

      It's for this reason I wouldn't ever delete a 'thank you' comment, but always upvote + reply (quickly). 😊

      Thanks again for reading, Tad!

  • DO

    Deborah OMalley

    3 months ago #

    Great suggestions! Thanks for sharing, Sam. Do you have any specific WordPress plug-ins you'd recommend for rewards and gamification?

  • JW

    Janice Wald

    3 months ago #

    Hi Sam,
    Great article. You've lit a fire under me when it comes to expert interviews. 100+! Wow! I find 50 time-consuming. Thanks for the inspiration. I need to get back to conducting expert interviews, the sooner, the better!
    Janice

    • SH

      Sam Hurley

      3 months ago #

      Hey Janice! Thanks a million for your feedback β€” I hear you!!!

      Roundups sure take a hell of a lot of work. I'd say anything above 15 contributors demands a helping hand from a freelancer who does this stuff day in, day out. πŸ’ͺ

      I look forward to seeing your next colossal piece!

      Happy to inspire! You've made my day. :)))
      -Sam-

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