Are you one of the 69% of companies who use an editorial calendar for their blog content? It’s a great way to store ideas, plan upcoming content, and keep your entire content team on the same page.
…But committing to publishing content various times per week or month means you’re bound to run out of ideas.
We wanted to know how marketers resolve that problem. So, we asked 64 marketers to share their techniques for filling their editorial calendars with highly relevant topics.
(You know, the ones their audience actually want to read.)
We distilled everything we learned into 20 essential tactics for building out an effective editorial calendar. But first…