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Everyone is looking towards social media, influencers, chatbots, and other methods to reach their ideal customers.

In the meantime, email marketing sits in the back unused by so many people. Email brings in $38 for every dollar spent and yet, so many marketers and online business owners see it as a waste of time. A 3,800% ROI doesn’t sound like a waste of time, and we believe that email is still the most powerful tool for reaching your audience.

There are so many email marketing services available to small business owners; it can seem challenging to choose only one. We have 17 of our favourite options to choose from, so by the end of this article, choosing an email marketing provider should be a breeze.