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Google Analytics can be a firehose of information and data.

Such that, by setting up custom dimensions, you’re able to track and record additional data that matter to your website, such as how much traffic each author, post type or category gets.

So here, we’ve compiled a list of the 17 most helpful dimensions to filter and analyze your site traffic and campaigns by in Google Analytics:

  • EA

    Eric Axelrod

    6 months ago #

    Thanks for including me!

  • CV

    Cayley Vos

    6 months ago #

    Setup custom segments to classify your visitors by various demographic data, such as age, gender, and location.

    Custom visitor segments provide a wealth of information about how a specific group of users are interacting with your site, and you can use this segment data to create goals for this specific audience you wish to target.