Retaining your users is as important as acquiring new users, if not more. But adding that additional pop-up or the ninth “we miss you” push notification doesn’t cut it to retain users, although they might be the tactics that come to mind because that’s what most mobile growth blogs and communities out there talk about. Growing your mobile app business doesn’t have to be about ruining the user experience and hurting yourself in the long run.
In this post, I bring you 15 tips that help you grow your mobile app by actually adding to the user experience. Of course, you will have to try them out for yourself and see what the data looks like, but the underlying philosophy is to help the user do her job better.
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