Every ecommerce manager should consider these two points:
Then ask and answer these two questions:
If you see even a little bit of a gap or disconnect between the potential of email marketing and your company’s current focus on email marketing, then we’ve really good news for you: in that gap lies great opportunity.
Let’s look at conversion rate optimization (CRO) best practices in general, then narrow down to look at conversion-centered best practices for email marketing.
A few minutes here can help you ramp up your company’s email marketing strategy and provide ideas worth millions to the bottom line...
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