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Here’s what we learned during 2 years of experiments and conversion rate optimization on our website and in our onboarding emails.

  • JP

    John Phamvan

    6 days ago #

    Love it when people share their learnings here.
    Also love that the findings are not positioned as "11 Growth Hacks To Explode Your Growth by 500%".

    There's only one idea extracted but clearly there's a lot more here.
    The advice of "Don’t automatically apply a test winner to other pages without testing there, too." is spot on. Every page is different and has (or should have) its own context. A win is simply a signal for doubling down on testing - not carte blanche to apply wins elsewhere.

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