As the Head of Acquisition at Grammarly, Shanik is tasked with building a world-class engine for acquiring free and paying users for Grammarly’s consumer business. Shanik and his team help people around the world discover Grammarly, the world’s first AI-powered communication assistant. Millions of users rely on Grammarly every day to make their messages, documents, and social media posts clear, mistake-free, and impactful.
Shanik has a passion for testing and refining the growth process, building a toolset over the years that that has allowed him to consistently launch and scale new paid acquisition channels across a variety of customer segments and geos. Sustainable and responsible growth has always been a key component of Grammarly’s DNA, and, as such, Shanik and his team obsess over high-tempo experimentation, detailed measurement, and continual optimization.
Prior to Grammarly, Shanik studied Math & Economics at Northwestern University, and then worked in the Structured Investments group at Wells Fargo Securities, honing the analytics and statistics skills that would serve as the foundation for his move into the Growth world. In his spare time, he strives to try every pizza restaurant and ice cream shop in the Bay Area!
He will be live on Aug 17 starting at 930 AM PT for one and a half hours during which he will answer as many questions as possible.
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