Ellie is VP Marketing at Toast, a restaurant technology company focused on creating the best restaurant guest experience. Ellie leads a growing team across demand generation, product marketing, customer advocacy, branding, and content marketing. Since first launching in 2013, the company has grown to 250+ employees across 20+ states and thousands of restaurant customers across almost all 50 states.
Prior to Toast, Ellie held a variety of marketing leadership positions at HubSpot during its growth from 10 to 800 employees and 100 customers to successful IPO. Starting as the second marketer meant working in a variety of areas, but over her 7 years there, she kept coming back to the inbound lead generation team, working at the intersection of Marketing and Sales. She also took a detour to get closer to the Product team, working in product marketing, product management, customer development, and user research.
Ellie geeks out about pretty much all things marketing and startup, but especially: inbound lead generation, marketing analytics, sales and marketing alignment, team development, agile marketing, and SMB marketing.
You can follow her on Twitter: @ellieeille
She will be live on September 27 starting at 930 AM PT for one and a half hours during which she will answer as many questions as possible
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