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Anuj Adhiya is the Category Growth Lead at The Predictive Index. He is on the team responsible for brand growth and evangelizing talent optimization. He is currently writing "Growth Hacking for Dummies", slated for publication by Wiley in 2020.

Before this, he was the Director of Engagement and Analytics at GrowthHackers. He was responsible for growing the community. He was also the data analyst on their growth team.  

Additionally, he's a Growth Mentor at Seedstars. He also serves as Marketing Specialist at Harvard Innovation Labs. At both places, he coaches startups to help uncover their best growth opportunities and solve early challenges. He recently began hosting The Beaten Path podcast where he explores how successful travel startups have grown.

Everything he's learned about growth has been from Sean Ellis and the amazing GrowthHackers community.  Ask him about anything related to growth (or not - like public speaking, ping pong, whiskey, travel planning, food - go wild!)

  • DH

    Dani Hart

    8 days ago #


    Yes, this made me so happy to see you on the other side of the AMA. I won't go too hard on ya. ;)

    1. What's the one thing that remains true for both growth hacking and team optimization?
    2. Is there anything new and different you've learned about growth since leaving GrowthHackers?
    3. How much does personality matter when it comes to optimizing teams?

    I'll let the rest ask some questions before going into my backlog.


  • SC

    Seth Cobbs

    8 days ago #

    Any tips from the book that you can share as a quick preview?

  • JQ

    Jason Quey

    5 days ago #

    Hey Anuj! Good to see you here :).

    1. What has been different about your experience at The Predictive Index compared to GH?

    2. What are some of the common growth challenges and opportunities you've found talking to early stage startups?

    3. A spin-off of Peter Thiel: What's something related to growth that you believe is true that you believe most would not agree with you about?

    4. What are your current challenges at The Predictive Index?

    5. What's your favorite memory that includes the most of your non-growth topics together (public speaking, ping pong, whiskey, travel planning, food)? :)

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