Sridharan Ravichandran (Sridhar) is Senior Product Manager, Growth at SoundCloud.
He's worked on User Growth for the last 7 years in early at mid and late-stage startups across APAC, Europe and the US.
He set up and led the first Growth & Integrations team within SoundCloud focussed on user acquisition, retention and lifecycle mechanics which grew fast from 2 to 12 people consisting of senior engineers, data analysts, senior designers and community reps.
He's been the PM of Embeddable/Widget products, Mobile Web, SEO, Integrations with partners including Facebook, Twitter, Tumblr, Google and others. He's also been the PM for past projects on user activation, retention and internationalization.
Currently, Sridhar’s team, based in NYC is responsible for growing the SoundCloud platform’s adoption globally. Prior to NYC, he lived in Berlin helping growing SoundCloud from a few dozen to over 300 employees across offices in Berlin, London, New York City and San Francisco.
He is an active musician and producer with 3 album releases for his solo project Sridhar and plays guitar in Brooklyn based indie band LANTRNS.
Sridhar graduated with a Bachelors degree in Bio-Engineering (honours) from the National University of Singapore and a specialization in Business Foundations from the Wharton School of the University of Pennsylvania. He holds a certification in Songwriting from the Berklee College of Music, Boston.