Cancel Please Log In

You can now log in to GrowthHackers with Twitter.

If you'd like to use Twitter login, enter your details below and click 'Log in and Connect Twitter', otherwise, log in as normal.

You can also link or unlink Twitter from your GH account page.



Article DetailsView Article

Are you a data fiend? Have you had the opportunity to explore GA's Multi-Channel Funnels and Model Comparison Tool?

The author of this post first dives into why Last Click Attribution is losing relevance in web 2.0.
The post then explains and explores the benefits of MCF and MCT as well as provides graphs on how to find extra insights into your data.