HotelTonight Co-founder Jared Simon shares insights on how the popular app got early traction, including building their MVP, getting their first deals, and filling the app with 'made up' hotels when they launched.
Andrew Chen makes the case that entrepreneurs are often kidding themselves when they think their product is taking on a large market. He points out that just because an entrepreneur has access to platforms such as Facebook or eBay doesn't mean that they'll have access to everyone using these platforms.
This is lazy, fuzzy thinking
The “What kind of X do you use?” test
Want to tap into something people already know they need?
The world of social advertising has come a long way since the first ads appeared on “The Facebook”. Advertisers now have a dizzying combination of targeting parameters to play with. But not all networks give you the same treats, so it pays to know who offers what and how.